Play is the highest form of research
Albert Einstein
What is
LEGO®
Serious Play®?
The LEGO® Serious Play® methodology is an innovative process designed to unlock imagination and innovation within an organization. Just as the LEGO® Group inspiring children to 'build their dreams', adults can also build their visions for future strategy! Based on research, hand-mind connection is able to produce meaningful and deep understanding of the world and allow us to solve complex problem. The LEGO® Serious Play® methodology deep dive our reflection process and re-engine our dialogue - for everyone in the organization. The method requires a trained LEGO® Serious Play® facilitator. Talk to us about your need.
1
Hand-Mind
Connection
2
100% Participation
3
Power of 3D Visualisation
4
Seriously
Playful
How does a LEGO® Serious Play® session look like?
Set challenging questions
Reflection
Research
-
Moller, Louise. Personal and Shared Experiental Concepts. PhD dissertation. Aalborg University, 2009
-
Gauntlett, David. Creative Explorations, New approaches to identities and audiences, Routledge, 2007
-
Said, R., Roos, J., and Statler, M. "LEGO® Speaks" Imagination Lab Working Paper 2002-7, Lausanne, Switzerland, 2002
-
Roos, J., Victor, B., and Statler, M. " Playing Seriously With Strategy". Imagination Lab Working Paper 2003-2a, Lausanne, Switzerland, 2003
-
Oliver, David and Roos, J. "Constructing Organizational Identity". Imagination Lab Working Paper 2003-10, Lausanne, Switzerland, 2003
-
Roos, Johan and Victor, Bart. "Towards a New Model of Strategy-Making as Serious Play." European Management Journal August 1999: 348-255
-
Oliver, David and Roos, Johan. Striking a Balance: Complexity and Knowledge Landscapes. McGraw-Hill, 2000
-
Lissack, Michael and Roos, Johan. The Next Common Sense, Mastering Corporate Complexity through Coherence. Nicholas Brealing, 1999
Applications of LEGO® Serious Play®
Creativity &
Innovation
Teamwork &
Team Alignment
Strategic
Planning